Wednesday, 27 April 2011

The King Of Limbs Newspaper Album Revealed (photos)

So, the day has finally arrived. A knock at the door, a package delivered. I actually thought it was my new set of professional chef's knives... However, Christmas has come early and my shiny King Of Limbs 'Newspaper Album' has been delivered, nearly two weeks early.

Many reports are already circling around the internet, so to dispel the rumours, here it is, in photos. The whole lot, nothing hidden:

























From one of the pages

A note on the packaging:
The paper used to print this newspaper is approximately 30% recycled material. 
Newspaper is made by a mechanical milling process, without the chemical processes that are often used to remove lignin from the pulp. This lignin cases the paper to rapidly become brittle and yellow when exposed to air and sunlight, mirroring the inexorable decay of all things.
This newspaper will not stand the test of time, it is most definitely not archival quality.
The board used for the record sleeve, inner sleeves and CD wallet is PEFC certified which indicates responsibly sourced material. It should last a little longer than the newspaper. 
The blotting paper used for the additional gift item is FSC certified, but again is not of archival quality.
The plastic film used to wrap the newspaper and the record is ‘oxo-biodegradable’ or OBD plastic. This is plastic to which has been added very small amounts of metal salts. These catalyze the natural degradation process to speed it up, so that the OBD plastic will degree to produce water, carbon dioxide and biomass. Conventional polyethylene and polypropylene plastics will typically take hundreds of years to degrade. The process is shortened with OBD plastic from hundreds of years to years and months.
However, despite the carefully chosen short-lifespan nature of the packaging for this record, it is hoped that they will be retained rather than discarded, as with care the materials used will outlive the owner.


So the rumours circulating about extra vinyls and extra C.D.’s, I’m sorry to disappoint but that’s all there is. 
People will take satisfaction in the hope that an extra package will come out once a season, or we’ll keep getting emailed ‘free’ tracks, and who knows. Maybe that will all come true.
But maybe, just maybe, this is it. And soon, 'mirroring the inexorable decay of things', all that you'll have left in your hand will be the C.D. and the vinyl, and a set of cracking tunes.